DHHSD Website

DHHSD Website

A man is signing in ASL in front of a background that says We Are DHHSD, along with a logo of the MN Department of Human ServicesApproximately 20 percent of Minnesotans have hearing loss. While each person experiences hearing loss differently, gathering information and communicating with others is a universal, ongoing challenge for anyone who is deaf, deafblind or hard of hearing. Effective communication relies heavily on delivering information visually, through graphics and American Sign Language, as well as clear, direct written communication.

The ZenMation team used its extensive knowledge of the deaf and hard of hearing community, including combined hearing and vision loss, Deaf culture and ASL video production to create a new, user-friendly public website that would serve as a first point of contact and information clearinghouse. Primary users of the new website include Minnesotans with hearing loss or combined hearing and vision loss, their family members, educators, employers, professionals and social service providers supporting the deaf, deafblind and hard of hearing community around the state.

A woman is signing in ASL. In the background is an image of an SSP with a Deafblind man at a convenience store.ZenMation conceptualized, developed and implemented a comprehensive, easy-to-navigate website and information resource that included more than 25 minutes of ASL videos on topics ranging from an overview of DHHSD services to self-advocacy, communications access, assistive technology and tips for maximizing remaining hearing. All videos were presented in ASL by professional translators and include full narration, captioning and transcripts. The ZenMation team wrote, directed and produced all videos, as well as content for more than 50 site pages. Videos and written content are fully accessible and exceed 508 compliance and standards outlined in the Web Content Accessibility Guidelines (WCAG) 2.0 Level AA.

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